Top Dog Research

I began researching into hot dog rans and food places on wheels, in order to understand what is necessary in the design to stand out. 

Bright colours certainly work for some of this vehicle. I think the ice cream looks too much look like an ice cream van still, so if we were to use one of them it would be a total redecoration. We need a vehicle so we can move around Leeds and be around at the times when people want food. 

Neon lights and the use of light in type is popular at the minute. We are aiming this to cool young trendy people so using design that sits within this area will mean its success.

Imagery could be useful within the design. It gives the viewer something to look at, and understand what the company is about etc. I especially like the blue and red design, its simple and clear.