TopDogs New Flyer Development

The Posters were designed in correlation with the flyers. The flyers follow the same aesthetic as the posters in order to create the strong brand identity. 

The flyers do have a different purpose to the posters however so some aren't exactly the same. 

The flyers went through the same design process as the posters. 
First design, using the pink, then categorise into colours and wording change to suit the topic. 

The flyers are double sided, they have the information on one side with a good image of our product, and on the back the logo.

The flyers were designed the same as the posters. The red flyer is being used a voucher or special offer. This is a good way to get customers to the van.

Each flyer was given a heading, sub heading, body copy and individual roundel to communicate the message of them. I decided to get rid of the logo on the back because that would be a very expensive print. I would also print on a glossy stock so it won't tear easily when being handed out. 

Finals

Putting in my own images ties the whole thing together. The greaseproof paper has the logo pattern on which makes the flyers and posters look finished. Two of the flyers are landscape on purpose so there's a range of flyers, it also allows for a good photo of the hotdogs.